Key announces landmark referral incentive for equity release
10,000th REFERRAL RECEIVED
AVERAGE PAYMENT PER REFERRAL REACHES ALL TIME HIGH OF £755
EXPANSION OF ESTATE PLANNING PROPOSITION
WIN A MINI COOPER REFERRAL INCENTIVE
Key Retirement Solutions, the UK’s leading independent equity release specialist today announces a number of major developments in its referral propositions.
In December of 2009 Key Retirement Solutions achieved a major landmark for equity release, receiving its 10,000th referral. It also paid away to referral partners the highest average case value during 2009 compared to any previous year, having paid out an average of over £750 per completed case (£691 being the previous highest average in 2008).
At the same time as achieving these landmarks the company is expanding further Key Estate Planning, which provides a full estate planning service, incorporating will writing, which includes complex trust arrangements including IHT planning and other trusts, and Lasting Power of Attorney. Until now this service was only provided alongside the equity release proposition for referral partners. Key Retirement Solutions are now expanding the service to accept estate planning referral’s directly to the head office team. This service will be rolled out over the coming weeks to existing and new partners.
Dean Mirfin, Key Retirement Solutions Group Director, said: “The expansion of our referral propositions are central to the continued growth and development of Key Retirement Solutions. In the past two years we have seen continued focus on the area of equity release amongst brokers who wish to share in the revenues available but who do not wish to advise in this area. The same is also true of estate planning. We have in place a simple referral process which now includes a slick and speedy equity release calculator for advisers to use to find out what a referred client could potentially borrow and this has greatly improved conversion rates.
“Those who are sharing the revenues from referring to ourselves are reaping the benefits and we want to take steps to provide even greater focus on equity release into 2010. To this end we are today launching a referral incentive to win a Mini Cooper. We hope this will give that added incentive, as well as the payments average in excess of £750 per case, to those who may not currently be looking at this area. In addition it should give those who already refer to us even greater focus and incentive for the months ahead.”
Winning a Mini Cooper can be as easy as 1, 2, 3. For registering, referral partners receive 1 entry into the prize draw, for referring a client, 2 entries, and if the client proceeds to application a further 3 entries. Existing registered individual partners will automatically receive 1 entry. The incentive runs from January 6th until 30th April and the prize will be presented to the winner in May.
Further details of all referral opportunities and the Mini incentive can be found at www.keypartnerships.net/minipromo.htm, or by calling 0845 12 12 12 8.
